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How It's Really Going with Shana Recker
How It’s Really Going is where I share real conversations about midlife, business, health, and identity.
I'm a midlife woman, wife, and entrepreneur navigating perimenopause, ADHD, body changes, and the evolving reality of running a business in midlife. This podcast isn’t about having it all figured out. It’s about talking honestly through the highs, the lows, and the messy middle, without pretending everything is fine.
Some episodes focus on hormones, health, and feeling at home in your body again. Others focus on business, creativity, burnout, reinvention, and what it actually looks like to build a life and career that still fits as you change.
This is a solo show by design.
No interviews.
No performance.
Just real reflection, lived experience, and conversations.
Earlier episodes reflect a previous chapter of my work in network marketing, mindset, and business coaching. This podcast has evolved as I have, into something more grounded, more personal, and more honest.
If you’re a midlife woman building a business, questioning old identities, or trying to feel like yourself again, you’re in the right place.
How It's Really Going with Shana Recker
88. 3 Reasons why you NEED and email list [QUICK MINUTE]
If you are not currently collecting email addresses you are missing a major opportunity in your business. If you are solely relying on your social media following for prospects you are leaving yourself vulnerable to having no prospects at all. In this episode, I share three reasons why it is essential for you to start, or to kick up your email list efforts.
Want to join my free LIVE class 6 Steps to Creating Your Dream Hustle online on April 9th at 7:00 p.m. EST - REGISTER HERE
00:03:44 Why you can't be relying on social media to stay in touch with your clients
00:04:10 Reason 1: You don't OWN any of the client information on social media
00:08:44 Reason 2: People who have opted in are now warm market prospects
00:13:31 Reason 3: This helps you build a relationship with clients and prospects
00:17:44 Inboxes are valuable space!
00:18:37 You need to be there to help, not just sell
00:22:47 Analytics allow you to see what's working, what isn't and make those changes
Visit my website: www.shanarecker.com
Thank you all so much for listening!
It makes me happy to know that my journey and what I'm learning helps you!
Please reach out and share anytime on Insta: @iamshanarecker.
Support this show: https://www.buzzsprout.com/64347/support
My Amazon Shop: https://amzn.to/42hix1c
I edit my podcast with Descript! I would be lost without it. Get it here: DESCRIPT
To connect with Shana for Done-For-You services like Branding, Kajabi Websites, Lead Magnets or more, visit www.shanarecker.com/portfolio and book a call!
Get 30 Days of Kajabi FREE with my unique referral link: https://bit.ly/extendedShana
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